Marketing stuck on marshmallow?

It’s one of the most famous psychological experiments done…and it’s pretty damned cruel if you ask me. The tormentors, leave a kid alone in a room with two choices.

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7 FREE Traffic Sources For The Price Of One (Which is Also Free)

We’re surrounded by disposable culture. New isn’t just better. It’s required. Even though we have no need for it. And that’s all fine and dandy if you’re into that kind of thing… But don’t fall into the same trap with your content…Just because you’ve written a new blog post… Doesn’t mean you should post it once, maybe share it once or twice, and then forget about it…

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The Worst Possible Time To Send An Email

Want to know how to increase your email response rate? Let me tell you a quick story…

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Ragnar Lothbrok Is Coming For Your Babies…

What’s happening in these shows is changing the way we consume content… Normal cop shows are a dime-a-dozen. The thrill’s gone. Fictional whodunnits are too formulaic…But people are going crazy for true stories, reality TV… and the hyper real. Which is where Ragnar Lothbrok comes in…

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Kim Jong-un’s bomb-diggity marketing secret

Could you use this sneaky trick in your marketing? You betcha! Especially if you’re doing it live…

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Why You Can’t Brute Strength Your Business

There’s nearly always a more elegant solution. Problem was, I didn’t have it. My system broke so I reverted to Neanderthal…

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Let me bore the Ausonius off you for a second…

Ausonius said: ‘Begin, for half the deed is in beginning… Begin the other half, and you will finish’.

People were pretty wordy back then in 380AD … just before TV… when entertainment consisted mainly of orgies, throwing Christians to the lions… and building straight roads.

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The Mindless Marketing Tricks Of A Nobel Prize Winner

I’m reading a book called Thinking Fast & Slow by Daniel Khaneman, and it’s a stuffed full of marketing goodness… Mainly ‘cos it’s all about human psychology. So allow me, for a second, to get all pop-psych on you.

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Are Your Knees Muddy Enough?

Approach your business as a traveler in a far off country. Stay curious and alert. Here’s why…

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The Significance Of Insignificance

So, like a self confessed hero, I leaped to his defence. “Listen up you rabble!” (I proclaimed gallantly…)

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